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Latest NewsWhy Am I Special? (Possibly) The Worst Question You Can Ask Yourself as a Therapist or Coach Who Wants to Niche.
Having spent the past ten years working with therapists, coaches, and other mindset professionals, I have had the opportunity to discover one very important thing when it comes to how we choose our niche in order to build a thriving practice. Mostly, we are doing it...
Real Success Comes From REAL Avatar: Marketing Expert Meghann Conter Makes The Hero’s Journey, Intentional Female Entrepreneur Style.
Riddle me this, Intentional Entrepreneurs: In your area of expertise, do you have something you say over and over and over again, to the point where you feel like you might almost throw up if you say it one more time today, and it is just at that point that...
Finding the Perfect FUB: Harness This Success Secret as Practiced by Visionary Entrepreneur Mia Voss
Supertight Brand has a friend who is a relentless beast with a killer nose for finding the FUB. This skill has made him a very, very wealthy man, with a string of successful businesses to his credit. He is a founder, a collaborator, a partner, and an investor in the...
Why Supertight Brand Loves Barbara Bush’s Definition of Success: How Adopting This Motto Can Help You Create a Brand That Inspires Passionate Loyalty.
Former first lady Barbara Bush made her transition to the Great Beyond this week. As the beloved 92-year-old icon is the only person ever to have been both the wife and the mother of an American President, we can guess she knew a thing or two about leadership,...
The Difference Between Brand and Marketing, and Why It Really F*cking Matters
Lots of new entrepreneurs get these two things mixed up - if you are one of them, don’t feel too bad, because we’ve seen plenty of sophisticated business experts tend to collapse them as well. So here’s your quick and dirty guide to the distinction, and more...
3 Things I Learned About Branding from My Meeting with Oprah.
The year was 2002. It was a pretty sweet year for certain authors. Despite the terror of the book industry in the early rumblings of the Ebook, and people’s annoying tendency to read “the internet” instead of books, there was also a magical, golden cash-cow called...
Calling All Intentional Entrepreneurs: The Amazing Truth That Sets You Free
If you are an intentional entrepreneur, a mission-minded solopreneur, or pretty much anyone trying to gain traction in the marketplace of ideas, there’s one thing, above all things, that you must grasp if you are not to become irretrievably bitter, broke, or bipolar...
3 Out of 4 Will Fail: Raise Your Chance of Becoming the 1 That Won’t.
One of the wonderful things about our current internet culture is there are just so many ways to measure our almost certain failure before we even start anything - all immediately available with our next click or swipe. So it is with the recent stats on startups and...